Video Summary
Luxury, storytelling and entrepreneurship are increasingly intersecting in new ways. For African jewellery brands, visibility on film and television screens is creating opportunities that extend far beyond retail. CNBC Africa’s Prudence Makhubalo speaks to Deany Mojaki, Founder and Creative Director of Elizabeth Morr, about building a luxury jewellery brand, leveraging the entertainment industry for growth, and turning brand exposure into commercial success.
Video Details
Source: Africa Side Hustle with Prudence Makhubalo
Publication Date: 2026-10-09T13:09:49Z
Original Link: Watch the video on YouTube
Full Description
Luxury, storytelling and entrepreneurship are increasingly intersecting in new ways. For African jewellery brands, visibility on film and television screens is creating opportunities that extend far beyond retail. CNBC Africa’s Prudence Makhubalo speaks to Deany Mojaki, Founder and Creative Director of Elizabeth Morr, about building a luxury jewellery brand, leveraging the entertainment industry for growth, and turning brand exposure into commercial success.
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