Africa Side Hustle: Side Hustle or Secret Weapon?

Video Summary

For years, side hustles have been viewed as a way for employees to earn extra income, build new skills, or pursue entrepreneurial ambitions outside the workplace. But a growing number of companies are beginning to see these ventures not as a distraction, but as an opportunity. Could encouraging employees to pursue their own business interests create a more innovative, commercially aware and entrepreneurial workforce? And can supporting side hustles ultimately benefit both employees and employers? CNBC Africa’s Prudence Makhubalo spoke to Darren Morris, Founder and CEO of Lucky Hustle, about why the company embraces entrepreneurial freedom and the value it can create in the workplace.

Video Details

Source: Africa Side Hustle with Prudence Makhubalo

Publication Date: 2026-10-02T11:46:08Z

Original Link: Watch the video on YouTube

Full Description

For years, side hustles have been viewed as a way for employees to earn extra income, build new skills, or pursue entrepreneurial ambitions outside the workplace. But a growing number of companies are beginning to see these ventures not as a distraction, but as an opportunity. Could encouraging employees to pursue their own business interests create a more innovative, commercially aware and entrepreneurial workforce? And can supporting side hustles ultimately benefit both employees and employers? CNBC Africa’s Prudence Makhubalo spoke to Darren Morris, Founder and CEO of Lucky Hustle, about why the company embraces entrepreneurial freedom and the value it can create in the workplace.